Participation in communities or causes that need corporate assistance is part of Direct Alliance’s legacy. Our enthusiasm for giving back to the community is illustrated by our annual charity drives and sponsorships.

DAC 500: This annual charity drive was created in 1999 to combine our spirit of competition with our desire to give back to the community. Each holiday season, Direct Alliance employees team up to assist the needy by collecting much-needed toys, blankets, food, and used clothing for the children and elderly in Native American and Hispanic communities in Arizona.

Guadalupe’s Annual Holiday Celebration: Direct Alliance also sponsors the holiday festivities for a very special, nearby community, Guadalupe, Arizona. The festivities begin with a hosted lunch for all residents of the town and continue with the distribution of toys to every child in the town, including a visit from Santa Claus. The celebration culminates with an electric light parade down Guadalupe’s main street, and the knowledge among Direct Alliance’s employees that they have helped make the season brighter for those in need.